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Privacy Policy

Last updated: July 2026

This policy is provided as general information about UPSELLerate's data practices and does not constitute legal advice. If you have questions about how your data is handled, contact us at the address below.

1. Who we are

UPSELLerate ("we," "us," "our") provides a retention analytics application for Shopify merchants. This policy explains what data we collect, how we use it, and the choices you have.

2. Data we collect

When you install UPSELLerate on your Shopify store, we access order history, customer records, and product data made available through the Shopify API in order to identify purchase patterns and generate retention recommendations. We do not collect payment card numbers; that data remains with Shopify and its payment processors.

If you submit information through our website (such as your work email, store name, or a message), we collect what you provide to respond to your inquiry.

3. How we use data

We do not sell customer data. We do not share your store's customer data with third parties except the marketing platforms (Klaviyo, Omnisend) you explicitly connect, and service providers who help us operate the product (such as cloud infrastructure and AI model providers) under confidentiality obligations.

4. AI processing

UPSELLerate uses machine learning models to analyze order data and generate recommendations. Aggregated and order-level data may be processed by third-party AI infrastructure providers solely to produce your store's retention insights; it is not used to train models on behalf of other customers.

5. Data retention

We retain store data for as long as your account is active. If you uninstall UPSELLerate, we delete or anonymize your store's data within a reasonable period, consistent with Shopify's app data protection requirements.

6. Your rights

Depending on your location, you may have rights to access, correct, or delete personal data we hold. To exercise these rights, contact us using the details below.

7. Contact

Questions about this policy can be sent to privacy@upsellerate.ai.

8. Changes to this policy

We may update this policy as our product evolves. We'll update the "Last updated" date above when we do.